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Article Checklist

A quick pre-publish check for long-form articles — runs entirely in your browser.

Article Checklist

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A specific headline, not a vague one

"How to X" beats "Thoughts on X" for a real reason — LinkedIn's article format is competing for attention against much shorter native posts in the same feed, so a vague headline gives someone even less reason to click through to a longer read. Breaking the body into subheadings serves the same purpose it does anywhere else long-form content lives: it lets a skimming reader decide whether to commit before investing the time.

The first two lines carry the same weight as a headline

An article's opening is what shows in a feed preview before anyone clicks through, so a slow, throat-clearing introduction does the same damage here that a weak first line does on a native post — the difference is that a bad opening on an article costs a click, not just a scroll-past.

Cover image and links — the 1200×627 cover is what actually renders in feed previews and link shares, so a missing or oddly-cropped one costs visibility before anyone reads a word. Checking that external links actually resolve matters more here than in a quick post too, since a long-form piece often accumulates several links across drafts and revisions.